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US Lawmakers Question Meta Over Reports of Illicit Drug Advertising

Spiceworks

A bipartisan group of US Congress members has asked Meta CEO Mark Zuckerberg for explanations on advertisements for the sale of illegal drugs on Instagram and Facebook. The post US Lawmakers Question Meta Over Reports of Illicit Drug Advertising appeared first on Spiceworks Inc.

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82% of Ad Sales Professionals Wish Their Companies Provided More Software for Their Jobs

Spiceworks

Almost two-thirds of professionals report losing a potential business due to insufficient technology resources. The post 82% of Ad Sales Professionals Wish Their Companies Provided More Software for Their Jobs appeared first on Spiceworks.

Sales 197
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In Brain Chemistry We Trust—The Gospel According to Pharma

Mad in America

The biomedical model is so entrenched in our culture that it has become gospelpreached in doctor’s offices, reinforced by advertising, and accepted as unquestioned truth, even though its been debunked. As a former pharmaceutical advertising writer, I not only witnessed the explosive growth in antidepressant drugs, I contributed to it.

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Should You Still Be Advertising On Podcasts? Industry Experts Weigh In

Success

It’s only natural for companies to consider podcast advertising as a place to target new and existing audiences. Sharon Taylor, the senior vice president of podcast strategy and product operations at Triton Digital, says podcast advertising revenues continue to grow by double digits each year, a level of growth not seen in other mediums.

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11 candidate experience best practices to implement this year

Insperity

Make sure what you’re advertising sets proper expectations for prospective employees. Or for a sales job, combine the manager interview and role-playing exercise into one day. After all, as with most reviews, people are more likely to take the time to complain online about a bad experience than to report positive feedback.

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Is radical transparency right for your business?

Insperity

The same goes for data that’s shared with teams, with customers, or in marketing or advertising. From education to all types of project management, benchmarking can provide a report card that highlights strong points that might be worth revealing for your PR bragging rights and marketing efforts. Sales tracking.

Sales 181
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Does Cold Calling Even Work Anymore? The Answer May Surprise You

Success

It started with the creation of a sales training manual written by John Patterson, founder of the National Cash Register (NCR) Company, in 1887. Originally written for in-person sales calls, the advent of the telephone made it possible for cold calls to take place over the phone. The contact rate is about half of what it was.”

Sales 114