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The evolution of commerce media: Navigating a new era in advertising

McKensey

Commerce media networks are transforming digital advertising and changing how brand advertisers buy and optimize media. Our latest survey sheds light on the forces shaping the commerce media economy.

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Why job postings may be attracting narcissistic candidates—without companies realizing it

Work Life

When companies advertise job openings, they often use buzzwords like ambitious and self-reliant to describe their ideal candidate. These traits sound appealingwhat hiring manager wouldnt want a driven employee? But theres a catch.

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Employers: Stop ‘corporate catfishing’ your prospective hires

Work Life

Yet, only 4% of employers advertised fully remote roles last year. In fact, our data shows that demand for fully remote jobs rose by 10% across last year, and by the end of 2024, almost two-thirds of workers sought remote roles.

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Return to office policy guide

BMT Office Administration

In the 2010s, businesses stood out to job seekers by amping up their office perks (and advertising them heavily to promote their employer brand). Businesses willing to accommodate these job seekers’ desires will have a huge advantage in recruiting top talent.

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10 Jobs With a Good Work-Life Balance: Careers That Let You Thrive

Success

Jobs That Advertise Flexibility Look for job postings that explicitly mention flexibility. .” Your Interview Experience Speaks Volumes When you’re in the interview hot seat, ask about typical work hours, time off and how they handle after-hours emails. Companies that brag about their remote options or four-day workweeks?

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Why the Future of Work Isn’t About ‘Going Back’ with Melissa Marsh

All Work

And they’ll be able to more clearly advertise that to their employees or to know which roles are on site roles, which roles are telework roles, et cetera. And organizations will have figured out who they are and what is their employment proposition from a location perspective. So it will feel less uncomfortable than it does right now.

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5 ways to embed active optimism into your work life

Work Life

And in the slightly less real world of marketing and advertising, thats even more the case. Its a pretty weird world out there. The volatile political and socio-economic landscape can make us all feel like things are going to hell. The challenges of any agency or client team continue to escalate. Instability abounds.