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Confessions of an Ad Writer: How I Helped Turn Atypical Antipsychotics into a Billion-Dollar Industry

Mad in America

I was just a copywriter working in pharmaceutical advertising. The rise of atypical antipsychotics was a business and marketing phenomenon—driven in part by a wave of pharmaceutical mergers in the 1990s. I didn’t set out to shape the field of psychiatry. The agency was in Midtown Manhattan. The client was Johnson & Johnson.

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Cochrane Recommends Antidepressants for Anxiety in a Garbage In, Garbage Out Review

Mad in America

The Danish Government is now the only institution in the world that contributes over £1 million annually to Cochrane, the upper limit that was used on the Cochrane website. Evidence b(i)ased medicine – selective reporting from studies sponsored by pharmaceutical industry: review of studies in new drug applications.

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Labor trends to watch in 2024: A U.S. economic outlook and sector play-by-play

Work Life

But despite government incentives for green energy initiatives, financing that growth may be challenging amid high interest rates and material costs, which could lead to project delays. Pharmaceutical Pharmaceutical companies have had a difficult year: the industry is grappling with softening demand for COVID-19-related products.

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Much of U.S. Healthcare Is Broken: How to Fix It (Chapter 1, Part 1)

Mad in America

For example, while seeking treatment for my own back pain/disability problem, including an attempt to get a waiver from my insurance company policy of mandatory steroid injections before authorization for back surgery, my experiences have strengthened my belief that too much of healthcare is governed by clinical belief rather than science.

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Why Failed Psychiatry Lives On: Its Industrial Complex, Politics, & Technology Worship

Mad in America

In these interviews, I have talked about the components of the psychiatric-pharmaceutical-industrial complex, along with how psychiatry meets the political needs of the ruling class and dysfunctional families. Mainstream media is another major player in the psychiatric-pharmaceutical-industrial complex.

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Branding Diseases—How Drug Companies Market Psychiatric Conditions: An Interview with Ray Moynihan

Mad in America

For the pharmaceutical industry, the bigger and wider those diseases, the more people who can be diagnosed, and the bigger your markets are. The marketing of medical conditions has become a key plank of pharmaceutical industry marketing. Helping widen the definitions of disease is a key part of marketing those pharmaceutical products.

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3 middle class families across America share what they earn, spend, and save

Work Life

Although household incomes have increased considerably since 1970, the share of adults who live in middle-class households fell from 61% in 1971 to 50% in 2021 (the last time Pew did an analysis of government data). “What used to be the non-sale price is now the sale price.” For pound rather than $1.99/pound.