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Branding Diseases—How Drug Companies Market Psychiatric Conditions: An Interview with Ray Moynihan

Mad in America

For the pharmaceutical industry, the bigger and wider those diseases, the more people who can be diagnosed, and the bigger your markets are. The marketing of medical conditions has become a key plank of pharmaceutical industry marketing. Helping widen the definitions of disease is a key part of marketing those pharmaceutical products.

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It’s You, It’s Not Me: Treatment Resistant Depression and the Psychiatric Breakup

Mad in America

But the person prescribing them (or manufacturing them) has a different problem to solve: explaining why I should still trust them to guide me to wellness. The therapy to which they referred was entirely pharmaceutical—it was always a failure to improve with medication. The depression eggs are all in one pharmaceutical basket.

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How Great Leaders Help Employees Connect to Purpose

Great Place to Work

At Vertex Pharmaceuticals, a Bell Ringing ceremony is held to celebrate important milestones in the development of treatment of diseases. At DHL Supply Chain , more than 9,000 frontline leaders were given communications training as part of a two-day program to help managers develop the skills to communicate strategy business priorities.

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Cut Costs & Boost Efficiency: Change Management Strategies for Leaders

Great Place to Work

DHL Supply Chain trained more than 9,000 managers to lead with purpose through a two-day program designed to help managers develop the skills to communicate strategy and business priorities. Model behaviors that reinforce resilience and adaptability Resiliency and an openness to change start at the top.

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Lab rats – how the UK life sciences sector is struggling to find space to work

Workplace Insight

This lack of supply is acting as a brake on the UK Government’s dream of making the country a “science superpower”. It is striking how weighted Ireland’s export figures are to the life sciences, medical and pharmaceutical industries craved by the UK Just how significant is apparent when comparing the UK with Ireland.