Is Grassroots Marketing Still Relevant? Exploring Community Marketing in the Digital Age
Success
JANUARY 18, 2024
Consumers are also looking for companies that prioritize their values. A few sectors are real estate, financial advising, insurance, home repairs, brick-and-mortar retail and health care, where networking and referrals from friends and family make up the client base. “They want a relationship with your brand,” Steadman says.
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